I
Fixed fee, fixed scope.
The price is the price. We define the scope before we begin and deliver against it without revising the invoice mid-engagement.
Pricing
Fixed-fee pricing. Built around outcomes, not hours.
One Blueprint fee. One monthly Engine fee. No hourly billing, no change orders, no annual contracts. Same operational model for every client: the only thing that scales is the scope of work the Blueprint defines, not the surprise on your invoice.
Apply in five minutes. Prefer to see the constraint first? Take the Scorecard.
We accept four new clients per month. When capacity is full, enrollment closes.
Four principles the pricing runs on.
II
No hourly billing.
Hourly billing rewards inefficiency. We are paid to install a system that produces revenue, not to log hours that justify a retainer.
III
No change orders.
Adjustments to scope are conversations, not invoices. The work flexes with the business; the fee is steady until both sides agree to change it.
IV
Same model for every client.
There is no negotiation, no discount tier, no enterprise upcharge. The price the next client sees is the price you see. That is what makes it honest.
The Tiers
Two products. One linear path.
MOD-02 · Blueprint
Required First Step
Growth Blueprint
$5,000
One-time. 4 weeks.
Required entry point. The Blueprint is how every engagement begins.
A complete marketing audit and a 12-month strategic roadmap, delivered as a detailed PDF and a 15-minute Loom walkthrough. The Blueprint gives us the context we'd otherwise need a kickoff call to gather, and gives you a finished deliverable whether or not we continue together.
- Full SEO and content audit
- Google Ads campaign audit
- Conversion and funnel review
- 12-month strategic roadmap
- 15-minute Loom video walkthrough
MOD-03 · Engine
After the Blueprint: Ongoing Engagement
Growth Engine
$5,000+
/month · 6-month minimum, then month-to-month
Begins after Blueprint delivery. Ad spend not included. 100% async.
Fully managed Google Ads (including remarketing), Local Service Ads, Google Business Profile, weekly answer-first SEO content, pillar/cluster architecture, local link building and digital PR, review-and-response ops, on-page maintenance, and monthly reporting: running as one integrated system. Pricing scales with the scope and ad spend the Blueprint identifies. Same operational model for every client.
- Managed Google Ads campaigns, including remarketing as standard SOP
- Local Service Ads (LSA) management
- Google Business Profile (GBP) management
- Optional managed Meta Ads campaigns
- 1 SEO blog post per week — answer-first / GEO-oriented, authored and experience-backed (E-E-A-T)
- On-page SEO maintenance, including FAQ schema where useful for AI citation and citation-gap monitoring
- Pillar and cluster architecture build + interlinking (Blueprint scopes the map; Engine builds and maintains it)
- Ongoing local link building and digital PR outreach (volume and cadence scoped in the Blueprint)
- Ongoing review-and-response ops (cadence scoped in the Blueprint)
- Monthly performance report
- Async support, 48-hour response
- Ad spend paid directly to platform
Engine starts after the Blueprint
$5,000 is the floor. Here's what moves it.
Every engagement carries the same base operational cost. From there, three variables determine where your monthly Engine fee actually lands: all of them defined by the Blueprint before the Engine begins, so the number you sign for is the number you pay.
- Number of service lines. A single core service is simpler to manage than a portfolio of five. More service lines mean more keyword targeting, more landing pages, more campaign structure to maintain.
- Geographic footprint. One market is straightforward. Multi-region or multi-state coverage requires geo-targeted campaign builds, location-based content, and separate reporting cuts.
- Ad spend volume. Managing $5K a month in ads is not the same workload as managing $50K. Higher ad spend means more bid management, more creative rotation, more conversion-path testing, and a higher absolute return to justify the management.
The Blueprint produces a defined monthly Engine fee before Engine begins. No re-negotiation. No line items added quarterly. If scope changes later, that is a conversation, not an invoice.
Ad spend goes directly to the platform. Never marked up.
The Engine fee covers strategy, campaign management (Google Ads including remarketing, LSA, GBP, and optional Meta), content architecture and weekly posts, local link building and digital PR, review-and-response ops, on-page SEO, and reporting. Ad spend itself goes from your card to Google (and Meta, if Meta Ads are engaged): we never touch it, never mark it up, never bundle it. Most engagements run $5,000 to $50,000 per month in ad spend depending on market and competitiveness; the Blueprint recommends a starting figure based on what the math actually supports.
Pricing Questions
The questions most operators ask.
If your question isn’t covered here, Apply is the fastest way to reach us: five minutes, async response within 48 hours. Prefer a diagnostic first? Take the Revenue System Scorecard — instant score, no sales call.
The work is identical for every client and the operational model is the same across the portfolio. Hourly billing rewards inefficiency. Fixed pricing rewards outcomes. You know what you're paying every month; we're accountable for delivering against it without change orders.
$5,000 per month is the floor. Pricing scales with the scope of work the Growth Blueprint identifies: primarily the number of service lines, geographic markets, and ad-spend volume to manage. The Blueprint produces a defined monthly price before the Engine begins. There are no surprises after.
No. Ad spend is paid directly to the platform (Google, and Meta if engaged) by the client and is never marked up. The Engine fee covers strategy, campaign management, content production, on-page SEO maintenance, and monthly reporting. Most clients spend between $5,000 and $50,000 per month in ad spend depending on geography and competitiveness: the Blueprint recommends a starting figure.
Yes. LSA management and GBP management are standard Growth Engine deliverables, listed alongside managed Google Ads — not optional add-ons. The Blueprint diagnoses readiness and scopes the local stack; the Engine runs it. Review-and-response ops run as ongoing Engine work, with cadence scoped in the Blueprint.
The Blueprint maps the content architecture: pillars, supporting clusters, and interlinking. The Engine builds and maintains that architecture and publishes the weekly SEO post against it. Posts are authored and experience-backed (E-E-A-T), written answer-first for AI citation surfaces where useful. We do not guarantee rankings or citations; we deliver the system that compounds authority.
No. The Blueprint is a complete deliverable: a detailed audit and 12-month roadmap you keep regardless of whether we continue together. We don't refund it because the work is already done. You're not paying for the option to continue; you're paying for the strategic document.
The engagement continues month-to-month with 30 days written notice on either side. Most engagements run multiple years because the system compounds. There's no auto-renewal trap and no exit fee.
If the Blueprint identifies the website itself as the constraint, infrastructure work is quoted as a separate fixed-scope project alongside the ongoing Engine. The same operator-led standard applies. If your site isn't the constraint, we'll tell you upfront: we won't sell you a rebuild you don't need.
Not during the initial six months. After that, the engagement is month-to-month: you can pause or end with 30 days notice. Pausing mid-quarter typically loses momentum, so we discourage it without a specific reason.
Same price today as tomorrow. Same price for you as everyone else.
Five-minute application. 48-hour async response. $5,000 one-time Growth Blueprint, delivered in 4 weeks. If we're a fit, you'll receive a checkout link the same day we approve.
Ready when you are. Apply to start with the Blueprint — or take the Scorecard if you want the leak named first.
We accept only four new clients per month. When capacity is full, enrollment closes.